It feels so good to be back

1 min read
A tablet resting on broken concrete displays a dark editorial screen. Serif headline reads: "It feels so good to be back." Welcome issue by @heysukari.

I've felt there's more to share—to give dimension to my work and all the things I love.

Hey! Sukari is where I think out loud about growth design, AI-driven systems, and the structural decisions that shape how digital products perform. If you care about the intersection of design and business outcomes, this is where I share what I'm learning, building, and paying attention to.

If we've crossed paths before — through my blog, Twitter (rest in peace), or somewhere else — you know I've always been drawn to the culture around design and creative work. This newsletter goes wider: AI tools, interactive systems, design methodology, content strategy, books, films, playlists — anything where how something is built determines whether it works.


What You'll get:

Links & ideas — The most useful things I've read, watched, or sat with recently. Sometimes a short list, sometimes with context on why it matters.

Essays — Longer pieces where I dig into a single topic in growth design, AI workflows, or the systems behind great digital products.

Work in progress — Explorations in interactive design tools, prototyping methods, and emerging experiences. The focus is always on how it works and why it compels before how it looks.

Some issues will be deep dives. Others might be a single recommendation or an idea I can't stop thinking about. The mix will evolve as this community takes shape — and as you tell me what's resonating. 

If something sparks a thought — or a disagreement — I'd love to hear it.

Reach me anytime at newsletter@heysukari.com. And if someone comes to mind who'd find this valuable, send it their way.


Sukari Keetin
Growth Design Architect &
Immersive Digital Experiences

More information: flow.heysukari.com
Coming soon: Heysukari.com

I would love to connect further. Connect with me in the comment section on LinkedIn or join me on Instagram